We're Colin and Neli, Wonder Works. We build your brand and your website, then run your marketing with you. We only win when you do.
5.0 on GoogleTwo founders and a small number of hand-picked clients.
Wonder Works is a branding, web design and marketing agency in Blagoevgrad, Bulgaria, started in early 2025 by Colin and Neli Rooney, and the two of us are the whole of Wonder Works. We take on a small number of hand-picked clients at a time, in Bulgaria and internationally, and we work in English and Bulgarian. Everything we build is made for how people find businesses now, so that when someone asks Google, ChatGPT or any AI assistant about what you do, your business is the answer that comes back.
You can start with a brand or a website on its own, or hand us the whole of your marketing for one monthly fee, agreed before anything starts. You see the same numbers we see: the enquiries, the sales and how people found you, taken straight from Google, Meta and your own records.
What does a normal month with Wonder Works look like?
Four real weeks at one restaurant, with the numbers, the designs, the client chat and our reply times. Nothing on it was an extra.
What we do, and what it costs.
Brand
Brand essentials gives you the logo set, colours, fonts and a one-page guide. The full brand system adds your why, naming, voice and tone in English and Bulgarian, and a brand book.
Website
A custom-coded website, set up to be found on Google and read by AI assistants, with your domain and first year of hosting in your own name.
Marketing
Your whole marketing under one plan: strategy, social media, content, web, design, Google & AI Search and new places to sell, with the price agreed before we start.
Google & AI Search
Making sure Google, ChatGPT and the AI tools that come next recommend your business. €300 a month if we built your site, rolling monthly with no minimum term.
What it has done for clients so far.
- 1,358,830
organic Facebook views for Kato Edno Vreme, a Sofia bakery, March to September 2026
- +229%
Facebook impressions for The Brasserie at Darleys in Derby, every one of them organic
- 10×
organic reach in 96 hours for Sofia Hair Summit, which sold out in June
- 10 days
to rebuild 24 pages and 18 articles for search and AI answers for Biovaya, a Bulgarian supplement store
Colin's Predictions
What happens next, called in advance.
Colin's own calls on what happens next to websites, Google, AI search and marketing, each one dated the day he made it and marked right or wrong as it plays out.
Is SEO dead? Yes, because there won't be a page one of Google.
Yes, SEO is dead the way we know it, because its goal was page one of Google and page one is going. Google is turning into AI Mode: you talk, it answers, and you only get a link if you ask for one. A conversation has room for one or two sources, not ten. My call: AI Mode becomes the default Google, the page of links survives as a switch for a while, and then it goes.
Still openWordPress has a newcomer problem
WordPress still runs about four in ten websites, but it has slipped every month of 2026, and the share went to sites built straight from code, not to Wix or Shopify. The beginners aren't turning up: the questions a newcomer types into Google are falling, and when people wonder about WordPress now, they ask AI. My call: it's gone, or it reinvents itself, which is hard with millions of sites that need to keep working.
Still openWelcome to the B2Ai era. Canva just found out.
Canva told 22% of its people their job was changing or going, and the pattern underneath it is one quote: a customer's AI agents routed him around Canva without anyone deciding to. The AI agent now goes on your ideal client sheet. It isn't the end user, the human is, but it does the legwork, and it wants one thing from you: the correct information, easily.
Still open
All of Colin's predictions 11 so far, newest first
Questions
How much does Wonder Works cost?
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A Wonder Works website costs €500. Google & AI Search costs €400 a month, or €300 if we built your site, and running your whole marketing costs €1,500 a month at most, agreed before we start. Brand comes in two packages, €490 or €990. Ad spend, whenever you want ads, is paid straight to Google or Meta.
Where is Wonder Works based?
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Wonder Works is based in Blagoevgrad, Bulgaria, and works with businesses across Bulgaria and internationally. We come to you for shoots, launches and workshops, and the rest happens on a call. In Blagoevgrad we meet you in person: see website design in Blagoevgrad.
Do you work in English and Bulgarian?
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Yes. We write, design and report in both languages, and any website we build can be in Bulgarian and English from the first day.
Who does Wonder Works work with?
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Businesses that want to be found, and want to be the name that comes back when someone asks Google or an AI assistant. We take on a small number of hand-picked clients at a time. So far that means Kato Edno Vreme bakery in Sofia, Sofia Hair Summit, the Wine & Rose museum in Sofia, The Brasserie at Darleys in Derby and the online supplement store Biovaya, each with its numbers under The work.